Devapriya Khanna

25+ years of experience

Brand, Marketing & Business - India

Devapriya Khanna is an award-winning brand strategist who helps entrepreneurs and businesses create powerful, globally recognized brands. Through personalized 1:1 strategy sessions and mentoring, she crafts digital-first personal branding strategies, develops cross-border marketing solutions, and accelerates women-founded ventures. Her expertise has been featured in Forbes and Times of India.

Key problems Devapriya solves

Brand Clarity & Positioning – I help businesses and entrepreneurs define their unique value proposition, craft compelling brand narratives, and establish market authority.
Market Visibility & Influence – Through executive branding and thought leadership, I enhance visibility, credibility, and industry influence for founders, CXOs, and business leaders.
Scaling With Growth Marketing – I create strategic, data-driven marketing plans to drive revenue, customer acquisition, and brand engagement.
International Market Expansion – I develop tailored market entry strategies that enable brands to expand globally, ensuring cultural relevance and market adaptability.
Leverage Digital Presence – I craft digital-first brand strategies to optimize content, social media, and online influence for long-term brand equity.
Accelerate Women-Led Ventures – I support female founders with strategic brand positioning, inclusive leadership programs, and ecosystem support to accelerate their businesses.

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Detailed Bio

Assim Ishaque is a strategic and commercially driven leader with over two decades of experience in business development and innovation commercialisation. His career spans roles at HSBC Bank in Business Banking, Aldi in Retail Management, Eveready Energizer in FMCG Sales, and Virgin Media in Business Telecom Sales. These roles have honed his commercial acumen, negotiation skills, and ability to drive value for his Coaching clients.

As Founder & Director of Envirup Ltd, Assim pioneered energy efficiency and sustainability innovations, leading collaborations with billionaire property owners, leading property management companies, as well as national and local government clients.

Assim secured over £1 million in investment for his first patent—a high-performance building insulation system—and successfully commercialised his second patent, the creative toy Simbrix, which has achieved global retail success.

He was recently recognised for his design and innovation work by being invited to serve as an Honorary Senior Research Fellow at De Montfort University’s Faculty of Arts, Design, and Humanities.

Assim has served as a financial and commercialisation advisor to start-ups and scale-ups, guiding them through funding processes and commercial strategies across Europe. He is a dedicated mentor and coach, contributing to platforms like NatWest Entrepreneur Hub, EIT Climate-KIC, and university-based accelerators, specialising in commercial strategy, investment readiness, and business scaling.